Story sizing. I just felt the collective grown from the mere mention. In Agile, we’re expected to understand the size of work before we do it. Then we give work, or “stories”, a size relative to other work we need to do. It seems pretty straight forward right? [insert moan] SIDEBAR: Is it just me... Continue Reading →
I've spent a lot of time researching video marketing in preparation for my next marketing plan. There is a wealth of information on the trends and stats surrounding video marketing. Ultimately I've decided, after all this research, that video is replacing the classic one-page sales slick as the go-to-source for B2B marketers to decimate information... Continue Reading →
A good vendor can be a Godsend. A bad vendor can ruin your life. But never fear, there are some easy ways to select and maintain a vendor.
I have been MIA for a while now. This is mostly due to my deep involvement in producing the 2nd zColo Magazine for work. This has been a labor of love - as well as surely taking years off my life. I invite you to peruse the magazine's online version. Feel free to leave me... Continue Reading →