I’ve spent a lot of time researching video marketing in preparation for my next marketing plan. There is a wealth of information on the trends and stats surrounding video marketing. Ultimately I’ve decided, after all this research, that video is replacing the classic one-page sales slick as the go-to-source for B2B marketers to decimate information to the market.
- Video marketing is everywhere, just like your classic sales slick.
- They’re more engaging than a static piece of paper with a ton of words.
- They produce a better conversion than a one-sheeter.
I believe this so much, that I created a video about it. (Very meta)